Is It Now?

It would seem that about every 30 years or so we pass through an iconic decade. The roaring twenties. The post-war era of the fabulous fifties. And what’s been the latest obsession? The eighties. One could even argue this stretches back as far as the 1890′s. Don’t believe me? Go check out The Twilight Zone episode: “A Stop at Willoughby.”

Now there are certainly other memorable decades along the way (hello Mad Men) and each has its own style and flair. But this thirty year pattern has really started to take hold.

I realize some of you may look at that list and say, “Really? The 80s? Iconic?” Well we’re in the video business here, so let’s take a look at tv and film. What started with “The Wedding Singer” and VH1′s “I love the 80s” has led to “Transformers, Hot Tub Time Machine, Smurfs, Take Me Home Tonight” and a slew of other 80s remake or 80s inspired television and films.  And that only scratches the surface of the fashion, musical and other 80s pop culture influences in today’s world.

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T3: Post Conference

The Technology Tools for Today conference was three days packed full of education and networking for advisors and vendors. With over 500 attendees at the Hilton Anatole in Dallas, it was the biggest turn out yet for the conference. Thanks to David Drucker and Joel Bruckenstein for their hard work in building T3 and congratulations on the growth of the event. Advisor Studios made the trip to Texas for the event and we brought along our virtual set technology to demo.

When we weren’t baffling advisors by instantly placing their green screened image in a massive virtual production studio, we managed to snap a few pictures and video clips of the event. Also, Bill Winterberg conducted a series of interviews with some of the top technology companies in attendance for FP Pad’s Spotlight Video Series.

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Why All the Buzz About Social Media?

Information is exchanged via an ever-evolving, rapidly expanding network. Not only is the amount of information increasing, the sources of that information and the avenues for accessing it are also increasing. Google is the largest search engine in the pack, and its dominance in the marketplace is changing how we speak about information – you don’t just look someone up, you “google” them. When even the vernacular has changed, the ways we reach out to clients and potential clients needs to change, too.

Social media is on fire when it comes to client acquisition. Advisory firms using social media are growing faster than their counterparts not using social media – three times faster in terms of annual revenue, AUM, and client base, according to Alte Group Advisor Survey Q4 2009. These advisors still need to deliver on their value proposition, pursue efficient operations, and fulfill client expectations; the difference is they are getting more exposure by being in the social media mainstream.  Read more of this post